Brazil Launches Green Seal Program to Promote Sustainable Development

The Brazilian federal government launched the "Selo Verde Brasil" (Green Seal Brazil) Program to promote sustainable development and reduce greenhouse gas emissions. The decree establishing the program was officially published on 18 June 2024, signalling Brazil's renewed commitment to responsible environmental practices.

Program Objectives

The Green Seal Brazil Program aims to certify products and services that meet pre-defined sustainability requirements. This certification will provide consumers and businesses with accurate and verifiable information, thus encouraging informed choices and promoting sustainable consumption. Another important objective is to strengthen sustainable public procurement processes in the country.

Implementation and Standards

According to the decree, the program will follow both national and international environmental certification standards, ensuring reciprocity and mutual recognition with similar global initiatives. This strategy aims to facilitate the acceptance of Green Seal Brazil in international markets, thereby enhancing the global competitiveness of Brazilian products.

Integration with Existing Initiatives

Green Seal Brazil will be integrated with existing certification programs and sustainability initiatives. It will be aligned with public policies that promote sustainable products and services and support the Ministry of Finance's Ecological Transformation Plan. This comprehensive integration is designed to strengthen the country's green economy and promote transparency, social inclusion and income generation.

Role of the Conformity Assessment Bodies

The certification process will be carried out by conformity assessment bodies accredited by the National Institute of Metrology, Quality and Technology (Inmetro). These bodies will verify that products and services comply with the sustainability requirements set out in specific Brazilian technical standards.

Future Impact and Commitment

In order to ensure the effective implementation of the program, the Ministry of Development, Industry, Commerce and Services may enter into contracts, technical cooperation agreements or adjustments with public and private entities. The visual identity of the Green Seal Brazil will be established by an act of the Minister of State for Development, Industry, Commerce and Services.

Conclusion

The launch of the Green Seal Brazil represents a significant step forward in the promotion of a green economy in Brazil. It reaffirms the country's commitment to sustainability and environmental protection, aiming at a greener and more prosperous future. This decree will take effect on the date of its publication, marking a new era of sustainable and conscious practices in Brazil.